Ok let’s imagine you’re new to this. You just got started with your networking biz and you want to launch fast.
If you’re not new to this then you’ll still benefit because we all need to ‘re-launch’ our business and create up to date action plans to stay motivated.
Things can get very stale when we don’t inject some new goals and activities into our schedule.
So here goes with 10 simple ways to market your MLM business using both the internet and offline activities:
1) Make a list of everybody you know. This is simple and you can do it. It is SILLY to ignore the people you know already. They know people too! This is networking.
2) Contact everyone on the list and let them know you started a new business. (Follow your team training before you do this) For the ones you feel nervous about just notify them you started a new business and ask if it would be ok to add them to your mailing list so you can be in touch with them occasionally.
Even your old Aunt Mary can pass on information for you. Remember to have good posture and no begging people to join please!
Some people will be curious and ask for info. Don’t blab and ‘sell’ them. Use the tools you have at your disposal to do the presenting for the business and schedule a follow up within 24-48 hours.
These people know people too and your list of contacts is your resources list. Dani Johnson teaches this brilliantly.
3) Create a mailing list for the people who are reviewing the business and/or product. Follow up auto responders are great for this or just add them to an email or physical mailing list if that’s what you know how to do. Start where you are and with what you know. Most of this is just common sense. (This does not replace following up on the phone)
4) Create a mailing list for the others who have no immediate interest but are happy to be on your list. Just add them to a simple email list so you can send them updates and offers every now and then. You can ask them to pass them on to their contacts too. This is the auto-responder (email system) I use. It is simple to create a list and has full instructions on how to use it. Go here for your free trial. Email Auto responder
You need to be starting your own organised list of contacts YESTERDAY no matter what business you’re in.
5) Research local networking events. (Google it!) There are usually many low cost networking events. For the price of a visit to the cinema you can connect with quality business people in your local area. Remember this is not about PITCHING them. It’s about connecting with them and exchanging referrals. Some may join you anyway because the timing is right. For those you have synergy with, join each other’s lists and help each other out.
6) Get some business cards. Vistaprint has some great deals for low cost business cards. I recommend everyone have a website which captures details of prospects in exchange for giving them access to something valuable such as a video, a report or a newsletter. If you don’t have that yet don’t use it as an excuse not to take action. Buy your own domain name (sarahjones.com) through Go Daddy and point it to your Facebook profile if you have nothing else for now.
Work with what you do have. You will use these business cards to exchange with people at the networking events.
7) Attend free or low cost seminars on things that are of interest to you. For example attending a property seminar or wealth creation workshop will not only teach you valuable things but will also align you with like-minded people who you can exchange business cards with and add to your mailing list (with their permission) Entrepreneurial type seminars work best but anything educational and of interest to you can connect you with good people to add to your list.
Focus on living an interesting life and getting into conversations with new people. Ask lots of questions and if appropriate add these new people to your mailing list and/or look them up with social media (Facebook etc.) so you can learn more about them and see if they are a prospect.
9) Always lead with value. Think about the person and what you can do for them. Don’t spew your MLM opportunity all over them. Find out if they are someone you’d like to work with and if so move them through the process of reviewing your business. Big gulp. Sometimes you need to overcome your fear of rejection and ask them if they know anyone (3rd party is cool) who might be interested in taking a look …
10) Keep prospecting every day. I recommend you use online social media to meet new people and offline LIFE and networking too. If you sit at home waiting for leads your business can be very slow. Be proactive and do both, especially when you are launching.
There are tons more things you can do but this is a great start for moving yourself off the starting blocks. Don’t allow yourself to be overwhelmed by all the sophisticated marketing stuff you see online. Focus on what you have to offer and on staying in touch with people through your new mailing list.
This way when people’s situation changes they can reconnect with you easily. There is no ‘out of sight, out of mind’ when you have everyone you know on your mailing list.
For more simple training like this sign up for my MLM Rockstar ezine at this blog so you can receive all the latest updates and cool stuff from me. (Practicing what I preach
For more training on how to build a simple mailing list so you can stay in touch with people visit last week’s post: MLM List Building
For my review on Dani Johnson’s fearless prospecting training go here and grab your freebies: Dani Johnson Free Downloads







Tue, Jul 27, 2010
Lead Generation, MLM Rockstar Training, Marketing Offline