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Attraction Marketing for MLM in the New Economy – Part 1

October 8th, 2009 rhenke Leave a comment Go to comments

Part 1 – New School & Old School MLM Exposed…

It seems pretty clear that everything has changed in MLM with the new economy.

Online MLM or Attraction Marketing has swept through the industry over the last couple of years. Today we’ll take a look at how things have changed due to the recession or ‘new economy.’

There is a continuous (and fairly irritating) debate about what we should do in MLM to build our business these days. It’s known as the ‘old school, new school’ debate.

Many Network Marketing professionals say we should stick to tried and tested methods such as making a list of candidates and calling them about our new business.

Some of the new school online Network Marketers wrinkle their noses up in disdain and almost spit at you if you as much as dare suggest that strategy.

So what’s the best way to build your MLM business in this new economy?

I think we have come a long way and it is now possible to generate free leads every day for your business with purely online methods – If you have an effective MLM ATTRACTION MARKETING FUNNEL in place!

If not then all you are doing online when you zoom around Facebook bumping into people, is the same as you do offline! That’s ok if it works for you.

I prefer to know that I have a system in place that my team can plug into and use to generate leads online, and that prospects can check out our MLM even if we’re not glued to our computers all day long networking.

Make sense?

If you happen to be out in the real world having a coffee with someone you know and like why would you not mention that you have a great home business?

The only reason I can think of is if you don’t think it’s all that great! (If that’s the case then find a new one that you can be proud of)

People are desperate for a financial solution so in this new economy it is not the time to be an undercover MLM agent!

A common desire of people joining Network Marketing is to help others succeed. Keep that in mind and remember that your MLM opportunity could indeed change someone’s life.

Anyhow the point being online and offline work equally well if you want them to, but its all about the way you operate. Are you a Network Marketing professional both on and offline?
I am as bored as you probably are of hearing all the hype about how to generate 1 zillion leads a day ‘effortlessly’ blah blah blah.

On the other hand I’m also bored of hearing that we can’t duplicate online with social media and online methods. You just watch me, I think!

It is madness. Social Media is here to stay and it is our online neighbourhood, so we had better learn to play nicely and instead of lobbing vampires at each other why not build our financial security instead?

In this new economy I feel it is our obligation to notify people we care about of what we are doing. You don’t have to ‘pitch’ them and they don’t have to join for goodness sake! Just let them know in a professional way.

I’ve never bought into all that hype about ‘losing friends and family,’ etc. If you don’t have good training on invitation and prospecting skills then get some!

If you don’t have good friends then ummmm… look for some who will support you in your quest for an abundant life.

There is so much great MLM training available. Visit Randy Gage or Eric Worre and learn how to invite people to review your MLM without begging or crying.

These MLM professionals are giving mega generic MLM training freely and more importantly both of them are huge producers in an MLM business right now!

There really is no need for all that drama.. honestly.

3rd party tools (CDs, DVDs, Websites, 3 Way Calls, Live Business Presentations) can all deliver the message for you.

You don’t have to be the message – just the messenger.

I highly recommend setting up your own online MLM funnel but please don’t buy into all this hype about not talking to anyone you know.

As with everything there is a correct way to do things so make sure you’re getting the training you need to be an attractive marketer both on and offline in this new economy.

If you need a solution for your MLM online funnel go here to set yours up easily, without having to study internet marketing until your hair turns grey: Attraction Marketing MLM System

So are you old school, new school or just ‘in school?’ Leave a comment on the blog to let us know what you think!

The next part of this Attraction Marketing training series will be about how to drive your offline prospects online to your Attraction Marketing website (I don’t mean by doing flyers either so don’t worry about that!)

Have a great day and if you like this blog please share the love on the buttons below.

p.s Next part coming soon!

Share and Enjoy:

Chuck

Things are changing at a faster rate than ever with the internet. Social networks have become a very big thing. Twitter is growing at a very fast rate.

rhenke

It is sweet James but it takes a long time until you reach that point. It's also sweet when you have people join your business in the first week with traditional methods. I don't buy that stuff about the upline. You go up until you find someone earning 6 figures and they can show you the ropes. If they can't then consider joining a successful team or head for great trainers like Randy Gage, Eric Worre or Dani Johnson. It's all so accessible today there is no excuse for a poor skill-set offline.

I love workingonline with a passion but I also know that new people joining my MLM today need to learn the basics or no amount of online stuff will get them where they want to go. As with most things its in the balance.

James Rouse

Hi Rachel,

You hit the nail on the head when you wrote "If you don’t have good training on invitation and prospecting skills then get some!" You know as well as I do that this is the main reason that people fail at network marketing.

For new MLMers the words invitation and prospecting are scary. I know it was for me. So what do they do? Listen to their upline sponsor who in most cases had little or no training themselves. Your left with the blind leading the blind.

Once people learn how to use the internet to do the inviting and prospecting for them running an online business becomes much more enjoyable. keyword here "learn". Anyone can read through an ad, article, or post the screams I'm desperate buy my stuff. But; when its done right, the attractive way, people will come to you asking for more information.

And that's sweet!

James

John Lowery

I couldn't agree with you more. But my thoughts are that people should start with their warm market before they venture into their cold online market. Social Media is huge and at the end of the day this business is all about building relationships whether you build them online or offline, the choice is yours. Building an email list is another great way to build relationships too. I regularly recruit people through just sending out email blasts to people on my list. But keep in mind many of these folks have been getting emails from me for many months.

Luis Batista

Hello: This am my first Post, likes much always likes I much everything what you write, itself its advice, thank you very much.
Luis Batista
founder and CEO

Hola: Este es mi primer Post, me gusta mucho gusta mucho todo lo que usted escribe, siempre sigo sus consejos, muchas gracias.
Luis Batista
fundador y CEO

Sam Henke

Hi,
I just love your saying: “Old school, new school or just in school”
I think we just need to keep learning and improving our skills and stop wasting energy on fighting the old school / new school. Different people will prefer to work in different ways there is no right or wrong. I believe that there is more then just one way to success. So to the MLM family let’s show the world there is a better way!

Great Work !

Tony Jennings

Rachel - you couldn't be more right about the way people are moving their socializing across to the world of electronic media and boy is it happening fast!

What you say about creating an online funnel is spot on and personally I really like promoting business online; because people can take a look at what we do without any pressure and can make a decision that is good for them, about whether they want to find out more.

I guess you are also finding that the people you are talking to who come right through your funnel are a much higher quality prospect. I'm finding that they have a better idea about what they are looking for and they are much more worth helping to get going.

Keep up the great blogging!