Last post we looked at the concept of Leaders & Followers, this week we’ll talk about why being a creative entrepreneur may SLOW YOU DOWN in your quest to hit the big time in your home business.

I know a lot about this because I’m a really creative person. I’m the type of person who wakes up in the middle of the night with ‘an idea’ and has to write it down so I can act on it in the morning.

This is pretty common for entrepreneurs. You may be just starting out or wondering whether you should start your own home business and not even have discovered you are one yet!

If you have a yearning to be FREE and the voice in your head is telling you to find a way to leave your job cause you can’t stand being told what to do… odds are you are one!

So you are about to start a home business. Dada da da!
Here you go. You do your first training with your mentor and it all seems pretty simple. You get to it and start ‘letting people know’ you have just started a new business.

You invite the ones who show some interest to take a proper look. Some say ummm sounds interesting but it’s not for me.

Others say ‘my Dad’s cousin’s uncle’s brother lost all of his money in one of them things!’

Boo hoo. You call your mentor and with a little sob say, ‘I’ve spoken to EVERYONE and no one wants to do this.’

What you’re really meaning is (translation for newbie sponsors here) ‘please remind me why this is a good idea and why it can work for me PLEASE!’

So your mentor reminds you and tells you it is quite normal. Some will, some won’t – it’s okay just continue on. (Don’t take any shit I say to my guys – which makes them laugh and relieves the tension)

So they continue on contacting people on their list following the business plan that they must follow to learn the skills of how to do this business.

The problem is it’s kind of tough sometimes. It’s not that much fun hearing lots of no’s and you’ve only signed up one person so far who has gone on holiday to Wales.

Not much going on really. One night you wake up with an IDEA!
And off you go. You will recreate the system to suit you. Isn’t that what entrepreneurs are supposed to do, you think in your excitement?

Does this sound like you or someone you know? This is the entrepreneurial trap in Network Marketing, Direct Sales or any other business where the big money lies in the success of your team implementing a system.

Imagine if you own your company and you have a fantastic product. You have some very gifted people working for you and some of them have an artistic streak.

They start to make different products and some of them are AMAZING.
The only problem is it takes many weeks for them to create the products and no one else can make them just like them. Hmmmm you think.

This is an innovative product and I love the way John has made it look like that but if it takes John two weeks to make each one I’m going to be bankrupt by the end of year.

You get the picture? Even if you are a creative entrepreneur with employees you will still need to have a ‘SYSTEM’ or OPERATIONS MANUAL’ for your guys to work to.

Has the penny dropped? If you’ve ever worked in a big organisation you’ll know this to be true. You might not have realised just how much of a cog in the wheel you were but in the bank I worked at we had manuals for everything. (I’m not saying I followed them though!)

So how does this apply to your home business today?

You might not like what I’m going to say but what you do with it is up to you so just hear me out.

If your business has a proven plan in place you need to follow it. If it’s good enough for Robert Kiyosaki is it good enough for you?
Here’s what Robert says about Network Marketing,

‘The power of your business is in its scalability. A business that is scalable simply means a business that can operate on any scale. What gives your network marketing its real power is not what YOU can do; it’s what you can duplicate.’

So when you’re feeling extra creative do something creative that can help your business but don’t change the system!

Apply your oodles of creativity to other areas of your life. The wonderful thing about having a home business is that you get to choose when you work.

So next time you’re tempted to change everything because you know better why not get out your notebook and start writing that book or blog, or if you want to move your business forward get creative about meeting new people.

Take a class in your favourite language, creative writing or volunteer for a good cause and pour your creativity into fund raising.

The world needs your creativity and your special gifts so they will never go to waste!

When you have more money coming in than going out, whether you work or not, you’ll be able to invest more time into your creative projects so its a great vision to have.

To discover your Wealth Profile and find out how to get into flow as an entrepreneur you can take this test: Wealth Dynamics

Surprise, surprise, I’m a Creator! If you’re No. 8 maybe you’re the right person to go ahead and make the ‘duplicable system!’

I’d love to get your feedback on this so please leave your comments below. If you’d like to receive regular articles, updates and goodies from me please join my e-zine list on the top right of this blog.

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I had some interesting comments on a thread on Facebook which inspired me to blog about this today.

I put the question out there, ‘what’s the biggest challenge in your business,’ and someone commented that it is finding people that possess leadership qualities.

That got me to thinking to when I started out in the business. Was I already a leader?

Surely if leaders are born then that must be the case. Hmmm well I had lots of jobs and always did quite well in them.

I was promoted to roles such as ‘Supervisor,’ so I suppose that makes for some leadership qualities but and this is a big BUT, there were quite a few supervisor types I’ve met along the way who just followed the company system but would never dream of starting up their own company.

They weren’t showing much in the way of leadership skills. To be a good Supervisor you need to be able to get on with people and to be able to take a little heat when things go wrong.

So is that leadership then? I’m not sure. It sounds more like being a good employee to me. What do you think?

In Network Marketing we talk a lot about leaders. ‘Looking for leaders,’ is the way we often approach our prospecting.

The thing is this. To be successful in Network Marketing you need to follow the ’system.’ This means that even if you have amazing leadership skills you need to use them to inspire your people to follow a system that is already in place.

Let’s say you find a leader. He or she has huge influence and effortlessly enrols people into the organisation. If they are a typical leader the chances are that they will start to question everything immediately! With leadership often comes big ego.

Now you have a leader but also a headache. Lots of leaders don’t want to follow other people’s systems. They want to make their own.

Now if they are highly intelligent and have the skills to do so then they will learn the business and create their own system (which to be successful will anyway need to closely resemble the systems already working in the business!)

If they don’t take time to learn the business and try to create their own system then they will probably fail and say ‘this doesn’t work.’

So it seems to me that unless we’re talking about someone who already has a record of success in the business, we’re probably better to focus on prospecting people who have good people skills and have a desire to be independent but are willing to learn the system.

So don’t despair if you don’t know loads of ‘leaders,’ yet. As you become one you will attract more of them. It’s just the way it is. In the meantime focus on people who are ready to make a change and have some good energy and enthusiasm about them. In this business you also need to be a good follower and when you start you have no one to lead but yourself anyway!

Next time we’ll talk about why following a system is a must and why being a creative entrepreneur is not enough to be successful in Network Marketing no matter what you might be reading on the internet!

Check in with your comments below and let me know what you think.

Connect with me on Facebook to follow more discussions like this: Facebook

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I’ve been thinking a lot about what the winners in network marketing do versus the people who have some success but next thing you know they’ve switched to another company or are promoting the latest hi-tech gizmo.

My question for you today is; Are you in this for the long term? Or are you just spinning your wheels and hopping around from opportunity to opportunity with no system and no long term plan?

You can earn some good quick money from selling the latest hi-tech stuff. Goodness me there is so much to choose from you could do affiliate marketing all day long and if you get good at it you can make some nice money. But it’s usually not residual.

So the reason I’m asking you whether you’re in this for the long term is because I know how easy it is to be distracted from building your Network Marketing business.

We all want to make money TODAY and that’s great. There’s nothing wrong (in my opinion) with promoting some affiliate programs that compliment what you’re doing online.

Some simple examples of these would be:

An auto-responder service

A blog theme service

A domain name service

Personal development ’stuff’

Internet Marketing Training

The danger (and I’ve seen this a lot since I really mastered working online) is that people can become so absorbed and fascinated with learning how to blog and make capture pages that they conveniently FORGET to prospect for their MLM business!

Oh that’s so ‘old school,’ they say, and wrinkle up their nose.

I’ve been saying this all along but people can have selective hearing. Listen to me today if you haven’t done before.

A blog can be fabulous. A capture page can be fabulous. Bringing people to your site and having them sign up to receive your emails is completely fabulous. I’d be lying if I didn’t say it was.

BUT and this is a big BUT. If you wait for people to come to you to ask you about your network marketing business and you are only having a couple of hits to your site per day (or are still sitting in a darkened room trying to figure out how to connect Twitter with Facebook) you may have a LOOOOOONG wait before you get a team going in your business.

If you want to use online tools to be more efficient that’s fine but you must ALSO do the fundamentals. You must work the list of people you know and you must pick up the phone to connect with people you are meeting online and offline.

If you fail to do this you will spend lots of wasted hours, days or months clicking around online trying to figure out how to sponsor people you don’t know. Save yourself the hassle. Even if you become amazing at generating leads you still need to speak to people to find out who they are and what they want to achieve.

You don’t want to work with just ANYBODY do you?

The internet is a tool and you need to make connections and then CONNECT, preferably with your phone.

Your new people need to have a system and marketing plan to use so they can be in business the minute they sign up. If they need to sit and figure out how to create a blog before they can get going what do you think the chances are of them quitting before they even speak to their first prospect?

This can be one of the scariest things for a new person. Contacting the people they know. The thing is that if they don’t, they are not developing the basic skills they need to learn how to build a network marketing business.

You can’t jump to advanced BEFORE you do the basics. That goes for everything so how are you doing on the basics?

Next post we’ll talk about what the basics are.

Please tweet this post if you enjoyed it and let me know what you think below.

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Well I’ve just come back from a holiday with my family so sorry for not blogging for a while. I just realised that I know how to keep things going when I’m in semi-holiday mode but so many people just think it’s time to close up shop.

No it’s not! Trust me if you let yourself stop all marketing activity for your business now you will be so sorry in the autumn.

October and November are HUGE months in home business but they will only be huge for you if you keep on sowing those seeds now.

When everyone else is zigging, you be zagging…

When everyone else is slacking, you be smart…

So here are 10 tips on how to make August a brilliant month for you. (This isn’t all about business either – but it will affect your business)

1) Step up your personal development. Don’t yawn. This is BIG stuff. I stepped up my personal development and have been reading stuff about prosperity every day for the last 6 weeks. Amazing things have been happening for me; including a major rank advancement, more cheques in the post, prizes and all sorts of goodies. Stuff is coming to me much more easily as a result and it will do for you too if you spend some time reading the right stuff every day.

(Think and Grow Rich, Randy Gage prosperity stuff and/or anything by Catherine Ponder is a wonderful place to start. Many of these books you can get from the library although I would buy Think and Grow Rich and read it forever until you get it!!)

2) Do some exercise. Even 20 minutes a day will make you feel better and perform better. You will attract more good stuff as you’ll have more ENERGY to prospect and do the stuff you need to do for your business. Most of the stuff we need to do to build the business is simple stuff but we need the right MINDSET and ENERGY to do it.

3) Control your words and thoughts. Simple thing I have learned. I’ve known it for a long time but knowing and doing consistently are completely different things as you probably know!

Make a focussed effort to stop yourself saying negative things and stop talking about what you DON’T want. Is it a bit ‘WOO WOO?’ You bet. But give it a go and you’ll be pleasantly surprised by the results. It’s easy to do for a day or a week. Much more challenging forever! Work on it – it’s worth it.

4) Prospect every day! Prospecting is the lifeblood of your business. Pick up the phone and get yourself into more action. Connect with people and make friends. Don’t jump on them with your business. Find out who they are and what they want from life. If they are the kind of person you’d like to partner with, go ahead and invite them to take a look at your business. It’s amazing how these basics work when you do them!

5) Start your ‘list’ and add to your list. I don’t care if it’s an online or offline list. People are everywhere in your life and you need to get them into your list so you stay in touch with them. If having an online list is too techie for you, just have a written list but come on – you need that list. Someone else (perhaps me?) will be enrolling some of the peeps who should be on YOUR LIST if you don’t take action. You snooze you lose so stop sitting around waiting for it to happen, and help it a little bit! I can’t remember where I heard it but there’s a great saying ‘as you pray move your feet.’ Translation = when you’ve read think and grow rich get your act together and make your list!

6) Touch base and reconnect with people in your world. Use whatever communication tool you usually use with them; Facebook, Skype, Phone, Email (avoid pigeon carrier if possible!) and find out what they’re up to. If you are doing the things we’ve covered so far you will give out such a GREAT vibe these people will be happy to hear from you. Be a friend and who knows you may gain a new customer or business partner.
Update your prospects with promotions from your company. Let them know about new products that can help them or exciting stuff about the business. People sometimes need to hear from you many times before the time is right for them. (GIANT CAVEAT: Please do not interpret this to mean that you keep going back to the same 3 prospects on your list who already said no) You need new ones too. See tip number 4.

7) Use your products. Use them in public and make them part of your life. (Unless you’re an Ann Summers rep perhaps!) Get a new product result this August. Try a new product or use the ones you have consistently. Don’t be lazy with this. The products are for you too; not just for ‘them.’

Set your goal for your next rank advancement. You may think that most of these points have been about how you live and you’re right. How well you do in your business has everything to do with how you live your life and I promise you if you do the things on this list (consistently this month) you will have the most amazing month and set yourself up for a very profitable autumn, which is a huge season for home business which you need to be ready for.

9) Tithe (10% of your profits) or give to charity. Find the way that suits you. This isn’t only for religious people so do some research on it and start giving. We’ve been doing this for a while now and it is amazing. Letting go brings so much more back to you than clinging on to what you’ve got.

10) Do something a bit SCARY! Yes go on do it. What’s the worst that can happen? The chances are that the reality won’t be half as bad as you imagine and you’ll kill that fear once and for all. We’re all scared of different things and it can paralyse us in other areas too so breaking through those fears helps us in so many ways.

Ok that’s it for today. I hope you make this a summer of fun and success. They do work together!

I’d love to hear what you’re up to so please leave me a comment and if you’ve enjoyed this post spread the love on the buttons below!

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Ok let’s imagine you’re new to this. You just got started with your networking biz and you want to launch fast.

If you’re not new to this then you’ll still benefit because we all need to ‘re-launch’ our business and create up to date action plans to stay motivated.

Things can get very stale when we don’t inject some new goals and activities into our schedule.

So here goes with 10 simple ways to market your MLM business using both the internet and offline activities:

1) Make a list of everybody you know. This is simple and you can do it. It is SILLY to ignore the people you know already. They know people too! This is networking.

2) Contact everyone on the list and let them know you started a new business. (Follow your team training before you do this) For the ones you feel nervous about just notify them you started a new business and ask if it would be ok to add them to your mailing list so you can be in touch with them occasionally.

Even your old Aunt Mary can pass on information for you. Remember to have good posture and no begging people to join please!

Some people will be curious and ask for info. Don’t blab and ’sell’ them. Use the tools you have at your disposal to do the presenting for the business and schedule a follow up within 24-48 hours.

These people know people too and your list of contacts is your resources list. Dani Johnson teaches this brilliantly.

3) Create a mailing list for the people who are reviewing the business and/or product. Follow up auto responders are great for this or just add them to an email or physical mailing list if that’s what you know how to do. Start where you are and with what you know. Most of this is just common sense. (This does not replace following up on the phone)

4) Create a mailing list for the others who have no immediate interest but are happy to be on your list. Just add them to a simple email list so you can send them updates and offers every now and then. You can ask them to pass them on to their contacts too. This is the auto-responder (email system) I use. It is simple to create a list and has full instructions on how to use it. Go here for your free trial. Email Auto responder

You need to be starting your own organised list of contacts YESTERDAY no matter what business you’re in.

5) Research local networking events. (Google it!) There are usually many low cost networking events. For the price of a visit to the cinema you can connect with quality business people in your local area. Remember this is not about PITCHING them. It’s about connecting with them and exchanging referrals. Some may join you anyway because the timing is right. For those you have synergy with, join each other’s lists and help each other out.

6) Get some business cards. Vistaprint has some great deals for low cost business cards. I recommend everyone have a website which captures details of prospects in exchange for giving them access to something valuable such as a video, a report or a newsletter. If you don’t have that yet don’t use it as an excuse not to take action. Buy your own domain name (sarahjones.com) through Go Daddy and point it to your Facebook profile if you have nothing else for now.

Work with what you do have. You will use these business cards to exchange with people at the networking events.

7) Attend free or low cost seminars on things that are of interest to you. For example attending a property seminar or wealth creation workshop will not only teach you valuable things but will also align you with like-minded people who you can exchange business cards with and add to your mailing list (with their permission) Entrepreneurial type seminars work best but anything educational and of interest to you can connect you with good people to add to your list.

Focus on living an interesting life and getting into conversations with new people. Ask lots of questions and if appropriate add these new people to your mailing list and/or look them up with social media (Facebook etc.) so you can learn more about them and see if they are a prospect.

9) Always lead with value. Think about the person and what you can do for them. Don’t spew your MLM opportunity all over them. Find out if they are someone you’d like to work with and if so move them through the process of reviewing your business. Big gulp. Sometimes you need to overcome your fear of rejection and ask them if they know anyone (3rd party is cool) who might be interested in taking a look …

10) Keep prospecting every day. I recommend you use online social media to meet new people and offline LIFE and networking too. If you sit at home waiting for leads your business can be very slow. Be proactive and do both, especially when you are launching.

There are tons more things you can do but this is a great start for moving yourself off the starting blocks. Don’t allow yourself to be overwhelmed by all the sophisticated marketing stuff you see online. Focus on what you have to offer and on staying in touch with people through your new mailing list.

This way when people’s situation changes they can reconnect with you easily. There is no ‘out of sight, out of mind’ when you have everyone you know on your mailing list.

For more simple training like this sign up for my MLM Rockstar ezine at this blog so you can receive all the latest updates and cool stuff from me. (Practicing what I preach

For more training on how to build a simple mailing list so you can stay in touch with people visit last week’s post: MLM List Building

For my review on Dani Johnson’s fearless prospecting training go here and grab your freebies: Dani Johnson Free Downloads

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So Are You Building a Real List? Oh Really! I may shock you now.

Check this out:

These are just SOME of the business cards I collected a couple of years back when I did a ton of local networking. Yesterday I dug them out and thought DUH Rachel. You’re building a huge list online but what about all these guys?

Now this doesn’t mean I didn’t do the trusty MLM pitch on them way back when cause the chances are I did BUT why are these peeps not in my email list receiving the odd update from me about what I have to offer them in terms of products and services (inc. Network Marketing)

What if their situation has changed? As I’m unable to be present (and don’t really want to be!) at every local networking event how on earth would they stay in touch with me?

This is a classic example of how most networkers are shown to build their candidate list and prospect everyone on it and follow up until they jump off the fence either way.

What then? Some of you may be groaning now as you see where I’m going with this.

Imagine if I (after 7 years of prospecting) had kept every contact through the trillions of leads I bought back in the day and all the networking I’ve done. And what If I’d kept all the emails of my team members who’ve slipped away?

Wow can you imagine how many people I’d be able to stay in touch with just by sending them the odd email with some cool stuff I’m learning along the way?

I’m willing to bet there are 6 figure networkers amongst you who don’t have a list that you can easily communicate with, of all your contacts from the years you’ve been building the business.

You may say ‘well I can find them in my outlook or they’re in my phone.’ What about when you change your phone or your computer dies and you shift to a new one and lose all those email addresses and numbers?

I know it happens cause it has happened to me. SO. What can YOU do today even if you have no BLOG and no capture page and are a complete tecnno twit?

What is your strategy for offering them value to keep them connected with you, rather than phoning them up every 6 months to see if they’re ‘ready’ to give you their credit card number? They may never be ready for your MLM business but they might be ready to buy an MLM product or a cool marketing product from you. (No and before you think of excuses you don’t need to make one yourself!)

Start reconnecting with ALL of the people you know inc. the dreaded friends and family and just ask them if you can pop them on your email list to stay in touch with them now and then so they can forward on the info to anyone they know who might find it helpful.

This is for you if you’ve got piles of old contacts that didn’t join your MLM – do you think they might buy an MLM product from you down the road if you were to stay in touch with them … AND

It’s ALSO for you newbies (I know you’re there) who think you have nothing to offer cause you’re not a ‘GURU.’ You don’t need to be a guru to build your own list.

From now on everyone you meet, instead of breaking out in a cold sweat about how you’re gonna ‘get em in’ your MLM, focus on how you can be in touch with them again.

Collect their card and or get their name to connect on Facebook. If they are business people ask them if you can add them to your mailing list so you can be in touch with them now.

You see how it works?

If you have an auto-responder (with 12 peeps in it!) get cracking. You can add them easily to a list of say ‘local business people’ or ‘family and friends’ and just drop them an informal email to let them know you will be sending them stuff that may help them or someone they know. (They can opt out if they don’t want to be on it but just ask them if it’s ok)

If you are truly doing this, by the end of the year you could have thousands of people on your list ranging from the local right through to peeps you meet on holiday or MLM trips.

Warning. If you don’t do this you are gambling. Will they join my MLM now or not? Yes = cool
No = complete waste of time and no relationship building and no long term safety net

Ok getting the idea? Even if you have no auto-responder (come on guys its $9 a month to build your security) you can still do this even with a card box or manual emails. Not my cup of tea but really there are no excuses for not being in touch with people over a long period of time.

Here’s my old card box from my first company when I was an MLM virgin and retail ninja. These guys are not in my email list! Gonna put that right though now.

Do what you know how to do today. Don’t make excuses. If you only have an empty card filebox like this then use it. That is the start of your ‘list,’ The golden nugget here is that you must make a way to stay in touch with these people even when they are not just current customers or prospects.

I made thousands and thousands of pounds with this box and you can do the same with your list even if you have no one on it yet. We all know people and you can start to add them not sell them!

Social networking has made it thousands of times easier to reconnect so start rebuilding your connections today. I’m gonna add all those people on these cards to a list and drop them a little email. If there’s no email I’ll be looking for them on Facebook or phoning them just to reconnect and ask if its ok to add them to my mailing list to stay in touch.

If you need an autoresponder I highly recommend this one. It’s super easy to use and you can manually add people as long as you’re telling them you’re doing it. Yes this is an affiliate link and you can get a free trial here if you want. Set Up Cheap Auto-Responder

Ok enough list ranting but really it had to be said!

I set up a new Business Page on Facebook so please come ‘like’ me and let’s connect over there too. I’ll be giving out lots of tips and training for building your business.I seem to be having trouble with people finding this page so if you try to ‘like’ me and can’t see it could you pretty please leave me a comment to let me know? (Thanks)
Rachel Henke on Facebook

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If you’ve been following my Blog for a while you’ll know that I have been pretty successful at using attraction marketing to draw people towards me in all kinds of cool ways.

I’ve built a great list of fabulous like minded people (like you) who read my Blogs and many of whom interact with me in the social media space.

I’ve enrolled some fabulous people all over the globe whom I never would have met if I was just working locally.

Learning this skill set has also enabled me to write and market my own e-books and websites for other projects, which has long been my dream.

What I’ve also experienced in the past year since I released my 7 Pieces of the Attraction Marketing Puzzle report are lots of mixed messages from people.

Many are over the top EXCITED at the possibilities of using the internet to generate prospects for FREE! I’ve received so many cool messages from people thanking me for laying things out so clearly.

Whilst others are really p_ssed off at people like Mike Dillard and Ann Sieg.

I don’t think anyone’s very cross with Mike Klingler cause he’s just too cute and has too much heart. He’s absolutely my favourite of the Attraction Marketing gurus, even though he’s turned off MLM.

In my 1.5 year attraction marketing journey I’ve always preached ‘in school,’ as opposed to old school or new school so I haven’t experienced any backlash from my followers, although I have had multiple heated debates with Randy Gage (my upline) who is trying ever so hard to keep us on the straight and narrow! Read more here

Anyway I want to clear up a few things here for those of you that are confused and going cross eyed every night with your laptops trying to figure out what to do next!

Attraction Marketing certainly does work. It is what all successful people do in any business. They attract people to what they offer by giving VALUE.

My definition of Attraction Marketing is the art of giving value through whatever marketing methods you’re using AND

People finding your stuff and checking out what you have to offer of their own accord.

Now for the old school diehards who hate everything to do with this but who practice it authentically in their every action often without knowing, it is tricky cause they understand how hard this is to teach.

We want to keep things simple and duplicative don’t we?

Yes well I sure do. But I also want to use the internet so that I can prospect all over the world from my home in a tiny village in South East England.

So if you like the sound of this then it’s for you. If you prefer to work locally and hate spending time on your computer then it’s not!

I’m ok with that. You do what’s right for you.

Let’s do a quick Q and A on Attraction Marketing:

Q: Well Rachel does this mean I never have to speak to anyone about my MLM again.

A. Short Answer. NO! You need to work your little socks off and use both on and offline methods (hello remember the telephone?) to build a real network of real people. You must still exit your house and live your life!

Q. Can I work multiple MLMs with Attraction Marketing?

A. I think the chances of you being successful for long lasting passive income are close to zero. Sorry. I know it may look pretty and can work for SALES but not for MLM. Your guys won’t know what you’re promoting each day of the week so my best advice to you comes from the great Eric Worre of Network Marketing Pro ‘back one horse and stick with it.’ Or something like that!

Q. Does everyone need to be a super geek to use the internet to generate leads?

A. NO! All you need is some kind of simple capture page that collects prospects’ details in exchange for something VAUABLE.

Ok that’s it. There’s a ton of free info at this Blog about the fundamentals of generating leads online and turning them into subscribers and business partners.

Do me a favour and stop buying into all the hype. Take the best and leave the rest. Online is brilliant but it is just a METHOD for connecting with real people.

To build this business you need your MOUTH and keyboard to invite people to take a look, 3rd party tools (DVDs and websites) to make the presentation, and a phone, skype or your legs to follow up. It’s pretty simple when you think about it!

If this makes sense to you please share the love on the buttons below.

More sensible stuff about how to work your business using the internet to follow soon so keep your eyes on your inbox (but remember to leave your house sometimes!)

Over and out.

If you have questions about any aspect of generating leads with the internet you can post them here or send them to my email@ Rachel at Rachelhenke.com (Please don’t try and ‘attract’ me as I’m not on the market!) I will reply to them in the MLM Rockstars ezine so make sure you’re signed up for that here at the blog.

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As Network Marketers it’s all too easy to overlook our personal strengths and talents in our quest to duplicate the ’system.’

Today I’d like to share with you some enlightening information about the importance of tuning into your unique wealth profile.

If you’ve already taken the Wealth Dynamics Psychometic Test then you’ll be nodding your head. But not so fast; unless you have achieved the wealth you desire don’t nod so fast!

Go dig out your wealth profile and study it. Are you in flow with your natural strengths?

If this is all new to you then it’s the perfect time to be discovering exactly what it is you should be doing to create your wealth in this new economy.

Here are some key points to give you a clear idea on what you can expect from taking the Wealth Dynamics Test

• An entrepreneur’s guide to finding your flow

• Identify your unique profile out of 8 wealth building strategies with this unique test

• Find the path of least resistance (phew that always feels good right?)

(For those of you familiar with the universal laws, this is aligned with ‘the law of least effort.’ Many people think this means sitting back and waiting for everything to come to you. After much study on this subject I think it means that you are finding the way to attract the right people, projects and ACTIONS to take)

• Where to invest your time for maximum returns (sort of like wealth creation time management and you’ll have a better idea what you can outsource and what you should focus on)

• Clarity – as entrepreneurs we often have so much passion, drive and enthusiam that we confuse ourselves & our team members! Clarity is essential for creating long term wealth. Otherwise you can burn out and find yourself having to ’see how it goes.’

• Team Building – Well this is important for Network Marketing. You can apply this for any entrepreneurial venture but in MLM it will help you identify your team members’ strengths and help you to understand that you will not do well trying to do everything on your own. This is popularly known in MLM as ‘grinding.’

• Personal Strengths – What are yours? The more talented you are in many areas the more challenging it can be to identify your strongest areas to focus on. This test will clear up that confusion

What can you learn for MLM?

By understanding your own Wealth profile you can more clearly understand the importance of where you can fit into the system that can be duplicated in your team.

You can tap into your flow and although Network Marketing systems can feel restrictive for Entrpreneurs who like to create things themselves’ they are essential if you want to build a large group and retire young!

If you need to create your own system then this will help you to understand what you need to borrow from others and what you can contribute yourself for maximum results.

If you’re seriously studying wealth creation you’ll know that it is wise to be conscious of the law of attraction and what you are manifesting with your words and actions.

With this in mind I found it interesting to see that the Wealth Dynamics profiling test talks about the importance of ‘resonance’ and ‘energy vibration.’

Here is an excerpt from my ‘Creator’ profile:

‘Every successful wealth creator has experienced the magic of resonance. As you follow your natural path, you attract the most incredible people, opportunities and wealth that are aligned to your path and purpose.’

If you’d like to create additional streams of income as an entrepreneur I highly recommend this test. If you’re focussed on Network Marketing it can help you to understand where to invest your time and efforts from a team and system point of view.

You can take the Wealth Dynamics Test and Create your own profile here: Wealth Dynamics Test

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We had some great comments and personal stories at the blog in response to the JC Maxwell Review and you can read them here by clicking on the link.

I received 5 books to give away so have to choose just 5 but of course I’d love to send one to each one of you that took the time to share your ‘MLM communication’ experience.

Thanks for sharing and there is a lot to learn from the comments so even if you already checked out the review make sure to go back and read the comments so you can avoid making some of the costly and embarrassing mistakes some of the contributors have made!

One involves a low flying budgie on someone’s head, another; an expensive dinner and yet another, a dramatic Japanese ‘learning to listen’ experience!

Seriously all the comments are great and some are very amusing but painful in that you can just imagine what they went through in the name of MLM!

You can learn alot about communication for your MLM business in this post but also if you’d like to receive free books from publishers for blogging, then there is a very valuable lesson here for you too.

So who are the 5 lucky winners?

Well it wasn’t easy to choose.

So many great ones!

But we had to. I enlisted some help from another source too so here goes and in no particular order:

• Tony Fleming (just loved the budgie!)
• Mark Hibbitts (very relevant to the question)
• Steve Nicholas (I can feel your pain & it’s something we can all learn from!)
• Russell Cooper (For showing that you can achieve high levels of success and still need to work on yourself for better results)
• Collette Morris (For summing it up very neatly in a short paragraph)

Please be in touch with me to claim your free book via email as I’ll need your address.

With special mentions for Becky Joubert, Adrian Reddish, Lavinia Osbourne, Gregg Moscoe and Lisa Wood for sharing great value.

You can check out the book review and videos here to learn more about the new book, ‘Everyone Communicates, Few Connect’: JC Maxwell Book Review

I just created a new business fan page and will soon be sharing some detailed training on how to use one for your business so if you’d like to network there please pop on over and ‘like’ my page.

Join me on Facebook Fan Page

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Today I’m excited to review Everyone Communicates, Few Connect by John C Maxwell. Maxwell has long been a favourite author of mine.

For those of you who are new to his work let me introduce you. Listen to my short video message explaining how you can win the book or read below:/p>

John Maxwell is the ‘go to guy,’ on leadership and in his latest book, ‘Everyone Communicates, Few Connect,’ he shares his 5 Connecting Principles and 5 Connecting Practices.

The first observation in the book that really hit me was, ‘Talk is cheap, everybody does it.’

Everyone is so busy talking but so many are NOT listening! Waiting for the other person to stop talking so we can jump in and say our piece, is a habit that we need to get control of to become successful in connecting with other people.

This is the key for prospecting and team building in MLM. If you spend most of your time with your prospect talking AT them, as so many do, by the end of your time together you may suddenly realise that you didn’t even manage to establish what their motivation for possibly joining your team would be!

I’ve done it and have certainly been guilty as charged. Have you?

Do you spend so much time talking about how great your company or team is that you forget to CONNECT with your prospect and find out what THEY really want?

John Maxwell’s book is not a heavy read but does give you nutritious food for thought. ‘Everyone Communicates, Few Connect,’ will take you through the basics, right through to the more advanced strategies of how to really connect with people.

A recurring theme in the book is the need to ‘add value’ to people. This is so relevant for marketing your Network Marketing or MLM business online with new technology.

You’ve probably heard many times in your marketing studies that you need to add value. By adding value you become more attractive to your prospects.

People will join your ‘list’ and more importantly stay in it IF and only IF you add value to their lives.

They are being pitched and sold all day long, every day. It can be very tiresome so the way to stand out from the crowd online (and off!) is to really focus on adding value.

This is even more critical for online marketing because you need to first attract your prospects’ attention in this busy internet highway!

Maxwell covers connecting one-on-one, in a group or with an audience so this book is valuable for all business building activities, and will teach you how to become a more effective networker.

I do read many books that are specialised Network Marketing books but I also recognise the immense value in studying with leaders in other fields.

You can pick up many fresh leadership ideas by reading others leaders’ work and applying it to your MLM business.

People are people at the end of the day, and it doesn’t matter what business you are in, you must learn to effectively influence them if you are to be successful.

John Maxwell has such a genuine voice that leaps of the page and easily engages you.

You can tell that he really cares about connecting, and one of the best tips I found in the book was, ‘the best advice I can give you is for you to learn how to be yourself.’

It’s worth taking a few moments to reflect on that one. It could be a major breakthrough for you.

Another golden nugget I found was: ‘Any message you try to convey must contain a piece of you.’ I took this to mean that your readers or listeners will know if you are not being authentic.

There are some great examples through the book so it is an interactive experience of reading, thinking and learning. Here are a few:

• What we say accounts for only 7 percent of what is believed.
• The way we say it accounts for 38 percent.
• What others see accounts for 55 percent.

Here’s a fun video of John demonstrating the dangers of poor communication.

As a result of my connecting through my Blog, Thomas Nelson; Maxwell’s publisher contacted me to ask if I’d like to receive a free copy of the book to read. I said ‘you bet!’

They also sent me 5 glossy hard backs, fresh off the printing press for me to share with my Blog readers. No strings attached and not dependent on my review. I thought that was very cool!

I have them sitting here in my office ready to send to you.

Fancy a free copy of this fabulous book so that you can improve your connecting skills with your summer reading?

All you need to do to be entered into the free book contest is to leave me your comment here at the Blog, about how your communication skills have impacted your Network Marketing business.

Please give a specific example, whether positive or negative, as we can all learn and improve by sharing our experiences. Go on do it now while you’re here and it might be you receiving your free book in the post this summer. It’s so much fun to win a cool prize.

We’re not looking for a essays! A short but relevant comment will do just fine.

I’ll be posting again soon on how I see ‘Everyone Communicates, Few Connect,’ can assist bloggers and social media marketers to be better communicators because after all it was through my Blog that this opportunity came to me!

I’d like to thank Thomas Nelson for reaching out to me and look forward to selecting the most relevant comments for the 5 winners of the free book.

p.s I have Blog readers from all over the globe so dependent on where you live I may need to charge a small fee just to cover the postage. The book retails at $25.99 and will make a wonderful addition to your personal leadership library.

p.p.s Leave your comment now and you could be one of the lucky winners!

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