Should attraction marketers be open and proud about their MLM, or should they hide it?

There were some interesting comments the other day in response to this blog about MLM Online Systems I wrote.

Vincent was questioning whether as attraction marketers we need to hide our MLM opportunity or whether we can be proud of it.

Knowing when to introduce your MLM is a common concern with the new online attraction marketing business model.

Let’s look at (or remind you of) a couple of things here which I hope will guide you to a good place where you can feel comfortable and focussed about what you’re doing:

1) Always feel proud of your MLM business and don’t be ashamed of that. If you are not proud then I highly recommend having a good long think about why that is. Attraction Marketing is not an excuse to become an undercover agent who never prospects for your primary business unless someone begs to join you!

Jerry made a great comment and has some info on his blog about how to evaluate an MLM, so unless you are doing your business for love alone make sure you are in the right one for what you want to accomplish.

MLM Rockstar, the training audio by Randy Gage is freely accessible on this blog and gives the best overview of how to evaluate an MLM that I have yet to hear. It does introduce his company (and mine) on the back end as an example of a ‘category 4 company’ so only go there if you are open to listen to what’s going on with other companies.

This is actually a perfect example of how someone like Randy Gage gives value and attracts the right people to him. He advocates traditional marketing but notice how he attracts people in a magnetic way even with the old style model.

He does have strong opinions about what he likes in the industry and a very unique training style. It’s also an example of how I introduce an evaluation tool for MLM which works very well for those looking for a change and those new to the industry.

2) When building a ‘You Inc’ business model, your MLM is on the back end and your affiliate programmes are on the front. They sift and sort your prospects to attract quality people to you, and generate cash flow to fund your business.

3) Everything revolves around giving value. Whenever in doubt about what to do with your prospects, especially those who already understand MLM, say to yourself ‘what can I do to give value to this person in their marketing?’ (It could be as simple as sharing the email marketing system you use to build your list) This is not because you are seeking a new role as Mother Theresa either… It is simply the most effective way to do business and fortunately is very enjoyable and you will also be paid handsomely for it.

4) Once you have your customised marketing funnel in place and are giving value through auto-responders, blogs, and consulting with new affiliates, you will have built up sufficient credit with your list to be able to invite them to review what you have going on, where appropriate.

5) Set your customised funnel so that people can find details about your MLM so that if they are in the right place for a new opportunity they can click on your links, connect with you and let you know.

6) When you do a free consultation and assist that person you can ask them towards the end, if they would like to know more about working with your team. You can gauge when to ask this question by the responses they have given you throughout the consultation. (In case you cannot bear rejection!)

Top Tips for switching into the new business model (after years of conditioning in the old.. like me, it is a mindset shift to work on!)

Remember: It is the opposite of chasing, pitching and often repelling your prospects! It is based on having a real business where you are through your own commitment and learning, becoming more attractive to your target market because you have skills that can assist them with their MLM success.

If you are brand new and feel out of your depth that is okay. Just plug in with a training system and start to change that now. Follow your mentor and stick with it. It will be become lots of fun quickly – I promise!

If you feel the urge to pitch someone but have not qualified them as someone who is actually looking for a new opportunity then STOP yourself! Everyone is not your prospect for your MLM – they can seek you out through your marketing funnel, and find you, upon which you can introduce your MLM when/if they indicate interest.

What is amazing about this? 99% of people you speak to will not join your MLM. Get over it! Don’t cry.. it’s just the way it is. Even if they spin you a yarn about thinking it over until next blah blah just count that as a no for now. ‘Forever maybe’ prospects nearly killed me in the past! I don’t wish that upon you so pre-qualify your prospects.

Ok so what’s amazing Rachel? The amazing thing is that now you can make money and build a business relationship with fabulous MLM people even if they don’t join your MLM business now. They will be your wonderful affiliates and you can bless them and assist them with a win-win situation.

Do you really understand how powerful this is? If you do then you are already on your way to building a huge ‘you inc’ automated cash machine I am sure.

If you still don’t get it then there are a couple of things you can do as follows:

Join Renegade Professional and learn how to build your customised marketing machine. (This is the most incredible step by step training for how to set things up online that I have ever experienced)

You can have free access to this monthly membership site here and the Professional level will be opening up very soon I am happy to say. Mike Klingler had so many new students join that they had to close for 2 months to recover from the massive wave!

If you prefer one off investments and are computer literate and disciplined enough to learn from a manual then study Mike Dillard’s new Traffic Formula II which will be released on 4th June. A little bird tells me there will be an introductory offer so grab that if you’ve been sitting on the fence. (This gives you a free and highly converting and profitable affiliate programme to add to your customised marketing funnel when you invest in any one or more of the training materials)

Many people have asked me whether they need both or are they just the same? Well if you read my free e-book ’7 Pieces’ e-book… you’ll be able to get more specifics on how and why I use both for my own training and as funded proposals for myself and my team.

As a word of warning for the budget conscious – Traffic Formula will not be a quick fix buy it and it’s the only thing you’re ever going to need (the holy grail magic medicine) so I recommend you buy it only if you are ready to study some new material and put aside the time to read and apply it. Otherwise it will be a perfectly amazing training course collecting dust on your shelf.

Renegade Professional suits all levels – right through from beginner to advanced but is a small monthly investment to get your education so check them both out and see what suits your learning style. (This is also an affiliate programme so by attracting a couple of new affiliates it pays for your education)

Last tip of the day. Start a WordPress Blog (this self-hosted kind) if you didn’t already, and start generating your own unique prospects with attraction marketing so you can experience the power of building this ‘You Inc’ business model where you generate multiple streams of income and learn the skills to become a six figure earner that owns your own business 100%.

Make it a great day!

p.s I’m a Super Guide with Renegade University or Renegade Professional as it’s known, so I can help you to get started with that, and I have been an affiliate of Magnetic Sponsoring for 2 years, I own and have studied the courses so again if you have questions I can most likely assist you!