Social Media Marketing – Twitter Tips for MLM

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Ok well last week we looked at using Facebook for building your networking and MLM business.

Today let’s take a look at Twitter. I’m going to cover the basics and more advanced stuff today cause we’re mostly learning a lot quite ‘by accident’ as we discover social media.

What this means is that you can become quite familiar with some advanced strategies cause you clicked on a link that showed you what to do…

But it’s quite likely that you’re missing out on some of the basics unless you have taken an A-Z Twitter training course.

I started with Perry Belcher and Mike Dillard’s fabulous social media course but of course everything has evolved so much since then that it’s a continuous learning process.

That’s what makes social media a great way to do business. It’s fun. It can also be frustrating as hell if you don’t know how to use the tools. So here goes…

Tips for maximising Twitter for your MLM and branding you online

Tip 1 – Start branding your own name online

I recommend you start with an account in your own name like this:

IMG00244-20100428-1108

This way you start to brand yourself and you can build your network authentically around your own hobbies, passions and business. All in one.

I do have a second account (I’m being very transparent as should you be in social media. People will find out what they want to know about you anyway!)

I saw on my blog stats that someone googled ‘the Truth about Rachel Henke’ the other day! I mean what’s that all about… ? Everyone’s a potential reporter these days so be honest!

The second account is useful as I have one that goes to my blog (my name) and one to my MLM capture page but it’s confusing so just start with your name and add in more twitter profiles later if you want to. Better to have one really good one I think for starters.

Rachel on Twitter

Rachel on Twitter

Tip 2 – Hook it up to your MLM capture page or blog

If you’re planning on being a consistent blogger then hook it up to your blog. (That is related to your MLM business and in turn connects to your MLM stuff)

If NOT yet a blogger with an opt in to your list. (Are you completely nuts?!)

Just hook it up to your capture page. You want to generate leads on auto-pilot right?

If you want to leverage your time there is no better way to do it. One of one still works brilliantly but if you want to crush it with online marketing and have fun doing it you need a web of content.

At the very least an effective capture page with a ‘giveaway.’ This just means people will exchange their email, name and phone number (if you ask for it!) with you in EXCHANGE for some tantalising titbit that THEY WANT.

This could be an e-book, video or free report. Why else would they hop into your marketing funnel?

You will miss out big time if you only do manual networking. Do MANUAL i.e. commenting and replying to people who respond to you but ALSO automated gathering of leads = BUILD YOUR LIST!

Tip 3 – Indentify your personality!

If you are wondering whether you have the ‘personality’ to build a following online this is time to LOCATE your PERSONALITY and say HELLO to it!

Connect with yourself for a moment and write down all your passions and interests. Be authentic. If you like fishing don’t pretend you’re more into car racing cause you think its cooler… Just be yourself.

I’m sure you can attract lots of enthused fisher-people who would like more TIME freedom to go fishing. Hello? You following me?

Start to share your daily activities. If your life is deadly boring this is the time when you can do some inner soul searching and figure out how to have more FUN!

Make time for your hobbies and passions. Share it with your followers.

For instance I’m a huge reader so I share Tweets about books as your can see in the picture above

So don’t

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  • I look forward to reading your blog, because they are always full of information that I can put to use
  • Rachel,

    Great overall guide to social media Greatness! Loved the article.....
  • Thanks Jeff :)
  • Jurga Proudlove
    I absolutely loved this article - it's so informative and full of useful tips especially for the beginners! Thanks, Rachel! Good tip about not being an MLM BORE! ;-)
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