Archive

Posts Tagged ‘Attraction Marketing funnel’

The 3 Step Blueprint of Attraction Marketing Direct to YOUR MLM Team

March 17th, 2010 rhenke Comments

So we’ve talked about how to attract prospects into your list using affiliate programs or funded proposals. Check out the post here if you want to read more about affiliate marketing for MLM

Now let’s talk about how to attract prospects to your MLM team this month!

There’s so much confusion here and so many differing opinions that business builders often get stuck because they don’t know which is best for them.

Perhaps you want to use technology and love the idea of online marketing but just don’t understand how to put it all together?

‘Attraction Marketing’ is such a buzz phrase these days but what is it really?

Some think it’s all about affiliate marketing. Others just don’t get it at all. I think in its purest form it’s exactly what it says, ‘Attraction Marketing.’ It’s as old as the bible and King Solomon was practicing it with great success!

Using affiliate programs and building your list with it is just the popular way it’s being used now. Joe Schroeder of the Million Mind March, the Cash Flow Recruiting Machine and Quick Link, likes to say he invented Attraction Marketing in the 90s.

If you were to chat with Dan Kennedy or read some of his books you’d find that he thinks he put it on the map too.

Mike Dillard of Magnetic Sponsoring fame has been a student of both Joe Schroeder and Dan Kennedy and as Mike has exploded the whole attraction marketing model for MLM there must be some truth in their claims.

However I don’t think Attraction Marketing has to be about affiliates do you? That is just a way of effectively monetizing your email list. The downside is that many people end up just selling online books and programs and DO NOT BUILD THEIR MLM RESIDUAL INCOME!

They spend hours and hours online each day promoting gurus and rambling on about how great Mike Dillard, Mike Klingler and Ann Sieg are. That’s all well and good but what about YOU and your business? They have theirs and you are promoting it!

I don’t know about you but as much as I love making some extra dollars online with affiliates I enjoy my residual income from my MLM business much more!

If you choose a good company and team and build it right you have an excellent chance of creating a long term MLM Rockstar income so that you can spend your time a few years down the line relaxing and doing whatever it is you really love to do.

Banner

I’m going for that. How about you? Sales is great for instant cash but how about building your MLM fast so you get upfront cash, as you do with some of the best new MLM compensation plans BUT at the same time you’re building your residual and passive income? Sound good to you?

Attraction Marketing is simply setting up your business and content so that people can find YOU and whatever it is you want them to find. It can work with on and offline marketing materials but here we’ll cover online.

So how do we use attraction marketing to attract prospects to actually review our MLM rather than just buy affiliate products through our links?

Today I’ll share my blueprint with you that is working for me and enabling me to enrol some amazing people into my MLM business WHO FIND ME ONLINE:

Step 1: Set up your online MLM marketing funnel FIRST. Bearing in mind that you can still use all the principles of Attraction Marketing you need a funnel that attracts prospects to sign up to receive some more info from you.

You can use a wordpress blog that talks about your MLM such as this: MLM Blog Example AND/OR

You can set up a capture page attraction marketing system for you and your team to use such as this: MLM Team Example

Please don’t copy mine! I’m sharing my real stuff with you here as I know how important it is for you but there are enough words to go round for us all to be original with our content.

With the blog you have the advantages of using the power of wordpress and you can let your team use it as a group blog to generate leads as we do. Notice how you can have the sign up box say who referred the prospect.

The other system which we use very successfully is to have a capture page and auto-responder marketing funnel which markets your MLM Team and you provide it for your MLM Team Members.

With both of these options the major benefit is that your team can be active online BEFORE or WITHOUT EVER having to figure out all the confusing stuff about how to create pages and marketing funnels.

You can create the system for your team (it’s not that complicated if you understand the basics of setting up a marketing funnel.) You can outsource it to a good web designer and copywriter.

Notice how in both options we offer something of real VALUE for the prospect to receive – in this case it’s a Cash Flow Class. It’s not a ‘join my MLM because it’s brilliant!’ I hope you can see the difference here because it is SO important for your success.

Unless someone is ready to join your MLM and is just shopping for a sponsor you must have something valuable to ATTRACT your prospect to review the MLM info.

It could be a team audio, video, e-book, short report, email training course… the options are endless really but to recruit direct to your MLM it must be about your MLM Team and your MLM Company.

It’s a more direct approach and it works great for those who are SERIOUS about creating long term residual income… not just clicking around online selling this and that.

I’m using real life examples here for you because I know that theory is no use to you. You don’t want to hear more rehashed guru copywriting about how you can recruit 20 people a month blah blah using someone’s system do you?

You want the real stuff about how and what we DO online to make it happen. Am I right?

Keep tuned into my blog if you’re interested in learning more about creating unique marketing funnels and wordpress blogs because I’ll be adding some more training about exactly HOW TO do those things very soon.

Ok next time we’ll cover Step 2 of the Blueprint of Attraction Marketing direct to your MLM. We’ll be talking about how to drive traffic to your MLM marketing funnel.

If you found this useful please share or leave a comment with your feedback.

Building Your Network Marketing List – Why Every Person Counts!

January 11th, 2010 rhenke Comments

Today’s post is about building your MLM or Network Marketing list.

So you decided you would start a blog…

You decided you will write articles and/or make videos to generate MLM leads for your business?

Makes great sense right? You read all the stuff from Mike Klingler, Mike Dillard and you read my |Attraction Marketing blog and it all seems like it should be the answer to your prayers.

So why is it that you haven’t updated your blog for the last month?

Or why haven’t you posted your blog articles to 5 article databases this week?

Have you linked up your social networks so that your content is zinging and zanging, whirling and churning all over the place so you can attract wonderful like-minded followers and leverage each and every piece of content to the hilt?

If you’ve done those things then I take my hat off to you. If you do them every week then you are an incredible, outstanding human being and you are going to win big! (As long as you have a marketing funnel in place to attract your leads, of course)

It is a New Year so if you started your blog on January 1st then it is likely that you are still excited! If you started it last year or the year before, are you still blogging?

Consistency is the key. (OK I know YOU know this so don’t shout at me!) Sometimes we need to hear these things over and over again. Just knowing is not enough is it?

Doing is the magic get out of jail card.

So are you just a knower.. or a doer?

When I write my blog I have no idea who is going to read it. I send out articles and I make videos and I really do not know who is going to be attracted into my world.

BUT that is all of the excitement. Do you see that?

I have faith that every word counts and that makes all the difference.

In MLM we ‘know’ that one runner in our business can change everything for our results. So when you are blogging, making content and/or wondering whether to blog and/or write articles … remember this, my networking friend:

It only takes one person with a dynamite vision to change your world (i.e.; if it wasn’t for Bill Gates would we all be working at home on laptops?)

oneperson

It only takes one person to come into your team and go for it big to make a huge difference to them and to you.

It only takes one person to read your article and to become a subscriber to your list.

That same person becomes an affiliate partner with you through your business or joins your MLM Team in a couple of weeks..or even a couple of months..or even next year?

And then that person’s time is right and they go diamond or whatever you call it in your company.

All because you got your ass into gear and added your unique voice to the online world one day.

So next time you are wondering if it’s all worth it.. or wondering why you are doing this, remember that it only takes one person to change your world by coming into your list.

So don’t be lazy, and don’t be negative and don’t be a doubter.

Be a do-er and be a person who contributes. If it is through your blog or articles or videos – all the better. It may be as simple as giving a testimonial at your MLM meeting, or inviting a new prospect along who hears someone else’s word.

Build your own list of prospects and stay in touch with them. Be smart and build up your own network.

It all counts but you just never know who’s life you are going to change with your words, and who is going to change your life by entering your world.

If you write a blog and 1 amazing person reads it, gets inspired and joins your list then it is all worth it right?

Is it worth 1 hour to write the article and post it on other sites and networks? What else can you do in 1 hour that will have residual value for your business and can sit there for years after you worked on it once?

Oh and did I remind you that it is FREE to create content? At the most you need some simple low cost tools to improve your results but you can actually start free. That still blows my mind after paying $10 per lead for years in my old business!

As you get better at creating content and promoting it more people will read, join your list and come into your world.

I’ve gotta tell you it is pretty mega when I check my inbox and find the latest emails from my subscribers giving me feedback about my content. Or someone calls me to ask for more info.

How cool is it when people leave great comments on your blog?

For that to happen you need to stick with it and believe in yourself. Write to your ideal subscriber or business partner. Don’t worry who is reading – just imagine that you are writing or talking to that one person.

OK well I’m wrapping up now. I hope I’ve inspired you a little to stay in the content game and start contributing your voice in a more consistent manner to the online world.

Top Tip: Be sure to have your attraction marketing funnel in place so you can reap the rewards of contributing content online. Otherwise it is like working with a leaky bucket, and you are not leveraging your time and energy. Go here for more details about the Attraction Marketing Funnel I use and read the 7 Pieces FAQs here if you want more info.

Happy New Year and if you enjoyed this article please leave a comment on the new disqus software at the blog. Let us hear your wonderful voice!

Are You Attracting Enough MLM Leads for Your MLM Business?

November 18th, 2009 rhenke Comments

Whether you are working online or offline or both, generating high quality MLM leads for your business is the key to bringing enough people through your MLM funnel so that some will pop out the other end.

Sounds obvious I guess. But how many of you are really generating MLM leads each and every day?

If you’re working offline you need to be extremely focussed to meet enough new people to build relationships with so that some of them will become leads in your MLM funnel.

If you’re working online you need to be extremely focussed to get enough lead generation in place so that some of the prospects you generate will be right for your MLM business NOW!

You generally need more leads for online marketing because face to face is more powerful, and with people you already know you don’t need to spend time building the relationship because you already have one.

So we’re back to being FOCUSSED! We talked about that last week so scroll back to last week’s article if you are distracted and need some help with that.

So instead of talking theory let’s get into some real stuff you can do to generate leads for your MLM over the next week, (not your Amazon affiliate program, or your dog training business, but your MLM – remember that one?)

Lead Generation Method
*Join 2-3 forums or online networks with forums in them that interest you. Create an interesting profile and complete every field and add a real photo of you looking sharp. Don’t be lazy with this stuff as you only have to do it once and it is there working for you 24/7.

Q. How do I find good forums?

A. You can find forums by typing i.e.; ‘forums + property’ into Google, if property interests you and you want to connect with other business minded people who are learning how to create cashflow with property. Join whatever forums interest you so you can interact authentically with people and learn some good stuff at the same time.

Q. How do I get people to click on the link to my website?

A. Firstly make sure you add a link! It is usually called a ‘Signature Post’ in most forums and you are allowed to automatically add one of these to every post you make in the forum. This sounds obvious but sadly many people don’t take the time to set themselves up properly for success when they join the forum.

Write a couple of 1-2 line compelling offers that will attract people to click on your link to your website.

Tip: Open a file for your marketing and keep these signature posts in a place you can find them easily when you need them!

Q. What do I write in my signature post?

A. Here are some real examples of magnetically pulling forum signature posts that I am using now for my MLM marketing campaigns.

1) Little book gives you complete attraction marketing blueprint for your MLM. Grab Your Free Copy Here: http.xxx

2) Safe is the new risky. How can one create security in this worrying economy? Free DVD reveals new plan.

3) Thinking about starting a home business? What business model works today? Free video reveals blueprint.

Do you see how the words intrigue and entice the reader to click and find out more?

In my copywriting studies I have learned that it is a basic need for people to want to find out what they don’t know. The more intriguing you make it (that doesn’t mean hyped or salesy) the more people will click. Some of them will become a lead in your MLM funnel.

Basic copywriting (writing for marketing) skills are essential for attractive and effective content online so make sure to incorporate that into your training plan if you are serious about building your business online.

Recommended Resource: Lack of copywriting skills is like expecting to generate a good prospect offline if you can’t speak! Go here for the best copywriting course I have found so far: Ultimate Copywriting Crash Course

David Garfinkel (master copywriter) describes it as ‘the Quickest, Easiest Way for People Who Don’t Like Writing to Turn their Words into Wealth.’

Don’t just copy my offers as they won’t be relevant for your MLM funnel unless you are using my systems. If you are using my systems then copy all you like!

Spend some time thinking about your MLM funnel and what your value based offer is. (This should be a video, DVD, audio, e-book or free report for best results)

If you are doing online marketing with NO value based free offer you are going to really struggle to generate leads online for your MLM so make sure to set up your MLM funnel ASAP.

If you join forums that are of value to you, you will be motivated to return to them regularly. You MUST post in forums at least 20 minutes per day or every other day if you want to generate leads. You need to become one of the community and people will start to click on your link if you are consistent.

Q. What do I say in my forum posting?

A. Just be yourself. (Your best self!) Interact with people and comment and give feedback on what the other members are saying. Be sociable and participate in the discussion with your comments. If you have answers or questions put them forth and see what comes back to you.

Please don’t talk or post about your MLM. Post about the subject i.e. property that is the focus of the forum. Got it? This is a biggie for beginners to get a handle on. You’ll be banned from the forum if you pitch people rather than contributing to the discussion.

Top Tip: Don’t spend more than 20 minutes a day in the forums. This is not a hang out and chat to kill the time activity. It’s a smart marketing activity when done smartly!

We’ll cover loads more methods In future articles for generating leads to your Attraction Marketing funnel but in the meantime make sure you have these 3 things in place:

1) A customized MLM online system or Attraction Marketing funnel, with an opt-in to an attractive, prospect pulling free value based offer which is not just your MLM directly. (That is just inviting them to pay you after all)

2) A sharp domain name (with good and relevant keywords in it) that you can forward to your website if the website is your team or affiliate website. (Don’t use affiliate links as they look very unprofessional and naff for this kind of marketing. It takes 10 minutes to buy a domain name and forward it)

3) A 1-2 line magnetic summary of your free offer

Keep yourself motivated to return often to the forums of your choice by creating friendships there. If the forum doesn’t prove to be of value to you then find new ones.

The great thing about forums and networks is that your posts stay online forever! This kind of networking and posting has real residual value and many prospects will find those ‘threads’ way after you have forgotten you ever posted them.

That’s another good reason to get your own domain name – cloaked affiliate links may no longer be valid a year down the line but you have complete control over your domain name.

Not got a funnel yet? You NEED one to be effective in online marketing or you are working with a leaky bucket – in fact no bucket at all…

For more information about setting up your customized MLM Online System or Attraction Marketing Funnel for ANY MLM go here: MLM Online System

For personalized coaching and training resources go here: Coaching and Training with Rachel

Thanks for reading! I hope you will take some action on this. Please share your comments at the blog and if this has been of value to you share it with your network. They may thank you!

p.s Remember if you enrol in any of the courses I recommend in my systems or at the blog you automatically qualify for a 30 minute free Attraction Marketing consultation with me to get you off to a fast start.