Whether you are working online or offline or both, generating high quality MLM leads for your business is the key to bringing enough people through your MLM funnel so that some will pop out the other end.

Sounds obvious I guess. But how many of you are really generating MLM leads each and every day?

If you’re working offline you need to be extremely focussed to meet enough new people to build relationships with so that some of them will become leads in your MLM funnel.

If you’re working online you need to be extremely focussed to get enough lead generation in place so that some of the prospects you generate will be right for your MLM business NOW!

You generally need more leads for online marketing because face to face is more powerful, and with people you already know you don’t need to spend time building the relationship because you already have one.

So we’re back to being FOCUSSED! We talked about that last week so scroll back to last week’s article if you are distracted and need some help with that.

So instead of talking theory let’s get into some real stuff you can do to generate leads for your MLM over the next week, (not your Amazon affiliate program, or your dog training business, but your MLM – remember that one?)

Lead Generation Method
*Join 2-3 forums or online networks with forums in them that interest you. Create an interesting profile and complete every field and add a real photo of you looking sharp. Don’t be lazy with this stuff as you only have to do it once and it is there working for you 24/7.

Q. How do I find good forums?

Q. How do I get people to click on the link to my website?

Tip: Open a file for your marketing and keep these signature posts in a place you can find them easily when you need them!

Q. What do I write in my signature post?

A. Here are some real examples of magnetically pulling forum signature posts that I am using now for my MLM marketing campaigns.

1) Little book gives you complete attraction marketing blueprint for your MLM. Grab Your Free Copy Here: http.xxx

2) Safe is the new risky. How can one create security in this worrying economy? Free DVD reveals new plan.

3) Thinking about starting a home business? What business model works today? Free video reveals blueprint.

Do you see how the words intrigue and entice the reader to click and find out more?

In my copywriting studies I have learned that it is a basic need for people to want to find out what they don’t know. The more intriguing you make it (that doesn’t mean hyped or salesy) the more people will click. Some of them will become a lead in your MLM funnel.

Basic copywriting (writing for marketing) skills are essential for attractive and effective content online so make sure to incorporate that into your training plan if you are serious about building your business online.

Recommended Resource: Lack of copywriting skills is like expecting to generate a good prospect offline if you can’t speak! Go here for the best copywriting course I have found so far: Ultimate Copywriting Crash Course

David Garfinkel (master copywriter) describes it as ‘the Quickest, Easiest Way for People Who Don’t Like Writing to Turn their Words into Wealth.’

Don’t just copy my offers as they won’t be relevant for your MLM funnel unless you are using my systems. If you are using my systems then copy all you like!

Spend some time thinking about your MLM funnel and what your value based offer is. (This should be a video, DVD, audio, e-book or free report for best results)

If you are doing online marketing with NO value based free offer you are going to really struggle to generate leads online for your MLM so make sure to set up your MLM funnel ASAP.

If you join forums that are of value to you, you will be motivated to return to them regularly. You MUST post in forums at least 20 minutes per day or every other day if you want to generate leads. You need to become one of the community and people will start to click on your link if you are consistent.

Q. What do I say in my forum posting?

A. Just be yourself. (Your best self!) Interact with people and comment and give feedback on what the other members are saying. Be sociable and participate in the discussion with your comments. If you have answers or questions put them forth and see what comes back to you.

Please don’t talk or post about your MLM. Post about the subject i.e. property that is the focus of the forum. Got it? This is a biggie for beginners to get a handle on. You’ll be banned from the forum if you pitch people rather than contributing to the discussion.

Top Tip: Don’t spend more than 20 minutes a day in the forums. This is not a hang out and chat to kill the time activity. It’s a smart marketing activity when done smartly!

We’ll cover loads more methods In future articles for generating leads to your Attraction Marketing funnel but in the meantime make sure you have these 3 things in place:

1) A customized MLM online system or Attraction Marketing funnel, with an opt-in to an attractive, prospect pulling free value based offer which is not just your MLM directly. (That is just inviting them to pay you after all)

2) A sharp domain name (with good and relevant keywords in it) that you can forward to your website if the website is your team or affiliate website. (Don’t use affiliate links as they look very unprofessional and naff for this kind of marketing. It takes 10 minutes to buy a domain name and forward it)

3) A 1-2 line magnetic summary of your free offer

Keep yourself motivated to return often to the forums of your choice by creating friendships there. If the forum doesn’t prove to be of value to you then find new ones.

The great thing about forums and networks is that your posts stay online forever! This kind of networking and posting has real residual value and many prospects will find those ‘threads’ way after you have forgotten you ever posted them.

That’s another good reason to get your own domain name – cloaked affiliate links may no longer be valid a year down the line but you have complete control over your domain name.

Not got a funnel yet? You NEED one to be effective in online marketing or you are working with a leaky bucket – in fact no bucket at all…

For more information about setting up your customized MLM Online System or Attraction Marketing Funnel for ANY MLM go here: MLM Online System

For personalized coaching and training resources go here: Coaching and Training with Rachel

Thanks for reading! I hope you will take some action on this. Please share your comments at the blog and if this has been of value to you share it with your network. They may thank you!

p.s Remember if you enrol in any of the courses I recommend in my systems or at the blog you automatically qualify for a 30 minute free Attraction Marketing consultation with me to get you off to a fast start.

Firstly, just a quick note about Renegade Breakthrough Mentoring Program – you can sign up for this program starting May 18th.

If you’re already a Professional member or in the Renegade University waiting for Professional to re-open you will be receiving emails about this new programme and I don’t want you to be confused!

This is a high end programme and I recommend it only for those who have a serious budget to invest in their training (see the link for details) and who want to build a huge online business around their MLM.

Again – if you simply want to just get started with building your MLM online then this is not for you (yet!) as you will be on information overload. It is for the more advanced affiliates who want to build information products and a huge online business around their MLM.

Okay? Clear on that hopefully as I hate to see people jumping in signing up for the wrong stuff that is over their head.

So what if it is for you? – There is no big rush – you’ll be able to join at any time, but for the first seven days (from May 18th) there are special bonuses which won’t be available later including a 1 free year membership to Renegade Professional. (Approx value $600) Therefore if you decide to enrol then it is a great offer and you can do so here: Renegade Breakthrough Mentoring with Free Renegade Professional Access

I’m a Super Guide ( no cape though!) with Renegade Professional and will be able to assist you by email or Skype if you have queries about the course.

Renegade Professional

I’ve had a lot of enquiries about this. They are due to re-open in approximately 2-3 weeks and then plan to stay open so you’ll be able to use it for training your team members and for building an additional stream of commission to fund your business.

This is the recommended programme in my 7 Pieces System which enables everyone, no matter how basic their skill level, to learn to be effective online and to establish an online presence and build their own list of subscribers.

As soon as it re-opens you will be notified on this blog and via email. In the meantime what can you do? Here is a list of things for you:

1. Take full advantage of the FREE resources in Renegade University. There is a ton of free material in there which will help you understand the business model. Enrol for the free training here on above link or login with your username and password if you have already enrolled.

2. Actually sit down and do the ‘Blogs that bring Prospects’ and the Twitter course there. They are free and absolutely excellent. You will be able to see by the training style if this is going to be for you so you are confident about enrolling in the monthly membership site when the opportunity comes.

3. If you didn’t already then make sure to grab your copy of Magnetic Sponsoring. This is the course book I recommend for attraction marketing. There are several out there but this is my favourite and it gives you a complete marketing system for you to monetize your list building.

For those in Renegade Professional already:

What are you waiting for? If you’re in you have access to the most detailed internet marketing training specifically for Network Marketers, available anywhere online today. I have checked out many resources and nothing comes close to Mike Klingler’s training site. I’m sure you’ll agree with me when you get going on the click by click tutorials which actually SHOW you HOW to set everything up online.

In case you are completely overwhelmed and caught like a rabbit in the headlights here’s an action list for you:

1. Log in to your Renegade Professional account.

2. Go to: Start Here Checklist and work your way through. Listen to the different steps about monetization and building a list.

3. Then and this is a biggie: put aside 2 hours to do the ‘Customise your plan webinar.’ Take notes and save the PowerPoint presentation that goes with this so you can go back to it as you progress without having to listen to the whole thing again.

It is looooooong but excellent. Mike Klingler shows you all your options and it is perfect for you if you are just getting started.

Download the ‘90 Day Plan’ and customise it for you based on the webinar. Commit to however many hours per week you can i.e. 10-15 is perfect for starting if you can’t do more.

Schedule your training time and make sure to do the tutorials. There is no way round this. You have to start somewhere to get these skills if you want to market online. Otherwise you’ll be like 90% of the other guys – spamming and tweeting online with no plan and no idea how to be valuable and to turn their skills and list into commissions and team members.

Big tip: If you need help with writing do the ‘Writing with pull’ course sooner rather than later. If you hate writing then look at the video course. You have to do something and when you start it is a lot of fun.

It’s a 3 month learning curve to establish a basic skill set so don’t be afraid of that. If you’ve been in your MLM for 1,3,5 years and still not anywhere near where you want to be then keep that in mind when you do this.

3 months is 3 months (based on 120 hours study/action time so however long it takes you, you can do much faster if you are full time) and you are building a long term asset that is owned by you, revolving round the MLM of your choice. You will not be completely dependent on your MLM Company for your income because you will learn to generate other income which is not in conflict with it.

7 Pieces System

This is the system I created for my team. The e-book is generic and you can get your complete blueprint of how to set up your attraction marketing cash machine here, inclusive the resources I use to simplify the process and cut through the overwhelm. If you didn’t download it yet then you can do so here: 7 Pieces Attraction Marketing E-Book.

Free Consultation

For those of you who didn’t yet schedule this with me the offer still stands. All subscribers to 7 Pieces who want to use any or all of the resources in the blueprint are eligible for a 45 minute consultation with me. Upon signing up or purchasing any of the courses through the link in the book, contact me to arrange your free consultation if you want one on one assistance in understanding how to get started fast and which resources can help you most with your personal goals.

One on One Coaching

I’ve had lots of enquiries about coaching and how you can get more assistance with your content building and attraction marketing. Here’s what I recommend:

First get started with Renegade Professional and learn the basic skills you need by following the aforementioned plan. If you create some content and then need personalised assistance you can pay for coaching if it is in your budget.

I encourage you to push through the frustrations and set about learning these skills yourself, not immediately seeking one on one assistance because the tutorials are designed to work through alone. You will benefit more by pushing through this learning curve like that rather than just asking someone else.

Renegade Professional offers a coaching service and I offer coaching in the following packages:

1. Free 45 minute consultation for affiliates (See my ‘about me’ page on the blog)
2. Unlimited coaching for my business builders (within reason!) This involves full training and coaching for building your MLM business with the 7 Pieces System and our recommended MLM. If you are not happy with your current MLM or are looking to get started with something new then go here: Agel Online System
3. Quick trouble shooting service by email or skype for all my affiliates.
4. Paid Coaching: I offer a limited number of personal coaching slots for those in other MLM’s who want one on one assistance. These are the kind of things you may be looking for extra assistance and consultation on:

For specialized help like having someone go over your blog, showing you how to use a tool like an auto responder, email marketing, article writing or Team Systems – you can hire a coach for some one on one time.

Contact me directly about this if you’d like more details. My contact details are on the ‘about Rachel Henke’ page of my blog. Coaching rates start at $100 or £50 per hour, with some special rates for bulk sessions.

Dependent on your skill set you may never require one on one assistance as Renegade Professional is an excellent training site and is as close to one on one mentoring as possible, as long as you will persevere with learning. (I had no guide and I survived!!)

5. The 7 Pieces Attraction Marketing Group on Facebook – join here for frequent updates and networking. (You’ll need to log in to Facebook)

One final thing…. This is not a magical get rich quick sign up, buy the one book and why doesn’t it do everything for me thing?

You are building a business, whether online or offline; it is not designed to be easy! It is supposed to be challenging or what will you be proud of when you’ve done it?

If you want the benefits of an MLM passive income then you need to get to work, choose your business model and stick with it. Don’t get distracted and don’t buy everything that comes your way as a quick fix solution.

Use the resources in the 7 Pieces e-book and please contact me if you have questions that are not answered in the book.

Have a great May!

Things are heating up in the Network Marketing/ MLM world. Are you paying attention? I do hope so because we are about to create more millionaires (and regular high earning professionals!) in this industry than ever before.

What I am really excited about is to see more and more networkers earning decent money, getting into positive cash flow quickly even if they haven’t yet mastered the skills needed to build a large group in MLM.

In my opinion this will help improve the reputation of our industry much more than anything we can ever write or say about it. The more networkers earning steady money every month, even when they are not MLM Rock stars (yet) the better for us all.

Many networkers are still working there business in the traditional style where they promote their MLM full on (pitch, pitch, pitch) and deal with the ulcers in their stomach whilst they wait for their residual income to kick in.

This can take a LONG time! So what’s the easier option? I have found it to be the use of a funded proposal, or monetization strategy at the front end of your business. I will write in more detail about this in the near future but for today I want to talk about the ‘MLM Gurus.’

The ‘traditional versus the modern,’ and the ‘old versus new,’ ‘the offline list making and the online list attracting’ debate rages.

There is so much confusion between the two sides that the great principles from both are often simply misunderstood. Those unfortunate enough not to have access to a great traditional system seem to have nothing but contempt for it because they have been burned.

Those who have access to a great (or sometimes not so great) traditional system and are making large cheques are naturally reluctant to rock the boat.

This is a pivotal time in the history of MLM and a very exciting place to be. Which side of the fence are you on? Are you positioning to take advantage of this massive migration of new business builders who will be joining us, due to the depressing state of the crumbling economy?

I was inspired to blog today because I am observing the different viewpoints (and can relate to both) The traditionalists are disparaging of the ‘MLM gurus’ teaching online MLM, many whom have never built a business themselves.

This is a valid point right? It’s always a smart idea to be careful who you choose as your mentor. On the other hand what’s the saying about you can’t teach an old dog new tricks?

Well you know what? I think you can – if the old dog wants to learn! That is what is happening now. Experienced professionals in MLM, both successful and not so successful are turning to new mentors who can teach them the new business model of online attraction marketing.

It doesn’t matter what size cheque the teacher has – if they have a skill that the student wants to learn, such as how do they generate high quality leads online, it will be very valuable to the student if the teacher can deliver!

I don’t think there is a need to be so contemptuous of the teaching profession. We are not that way in any other arena are we? Teachers are highly respected and in most cases are broke – but still they can deliver valuable education which when received by the receptive mind is applied in a productive way.

Many entrepreneurs learn amazing new technical skills, or liase with their geek squad to cut to the chase and enable them to turn that information into money. That’s what entrepreneurs do right?

Anyhow, the point being that even if an MLM leader is earning millions, they are unable to teach skills such as building a marketing funnel online if they haven’t taken the time to learn how. Doesn’t matter what size their cheque is in that scenario either. Of course they can pay for their education and update their skill-set, which is what many are now doing.

On the other hand is it annoying when you get spammed 20 times a day by those who say they are attracting 100s of leads and can teach you how? You bet! If they are so great at attracting then why are they spamming me, I think?

This is no different than traditional MLM. There are the guys who jump all over you and shove their MLM down your throat the minute you come in the room, and then there are the MLM Rockstars who naturally attract the right people to them because they provide value as part of their very existence.

It is the same online or offline. There will always be pretenders, posers, gurus and would-be gurus! The thing is when your new team member introduces their friend the same day they join your company, it doesn’t mean that they are able to teach them anything either right?

No of course not. It means that they are able to connect them up (hopefully) with an effective upline who can teach them both together and point them to 3rd party tools and a system to use.

It is the same in the online world. The new leaders in online attraction marketing are not hiding behind their laptops. They are creating and bringing value to the industry by showing people, old and new, how to add some new skills to their tool kit so they are relevant and not sounding like they stepped out of Dr Who’s Time Machine!

Do they attempt to teach them with their opinions? No.. they also use 3rd party tools and connect them up with great teachers who are earning the big bucks and have built large businesses in MLM, such as Mike Klingler and Mike Dillard.

So traditional marketers give the online guys a break please! And online guys please learn to do attraction marketing with the correct strategy so you are giving real value and not driving people nuts!

At the end of the day – if you want to chase the business and do traditional marketing then do it big and don’t worry what ‘they say!’

If you want to build a marketing funnel online, attract prospects to you every day and make a profit whilst doing so because you provide relevant educational resources to your target market, then go for it and stop worrying about your uplines and sidelines.

Pick a coach or mentor who is building a business themselves and is active in the MLM world today, not just teaching from the sidelines.

Whatever you choose to do – do it with integrity, do it big and do it with heart. Then it will be a win win for all.

Here is an amazing video of my favourite traditional marketing MLM Rock Star, Randy Gage, talking about his early years in MLM and how he made no money! Some of the conversation is relevant to this blog and you can listen to the MLM Rockstar’s, inclusive Eric Worre’s, viewpoint on this situation. http://networkmarketingpro.com/2009/04/22/nmpro-36-randy-gage-the-early-years/

I’d love to hear your comments on where you fit into this fascinating dynamic of MLM. It’s a great time to do some critical thinking. Don’t buy everyone else’s opinion without thinking it through yourself.

If you’d like to learn more about creating your own online marketing funnel and how to make it duplicatable for your team then download your free copy of my new attraction marketing report and I’ll see you on the other side!

Rachel Henke
Active Magnetic Marketer in the Field!!