Ok so you’ve just about got your head around how to generate some leads through your website and now comes the real work… What on earth are you going to say to these guys when you call your MLM leads?

Let’s look at a few different things you could do/say:

a) Call them and introduce yourself and see what the prospect is actually looking for (rather than ranting on about your wonder pills or ‘greatest compensation plan,’ in the history of the world! A.K.A ‘The Big Pitch!’)

This gentler version is known as the ‘consultative approach,’ for MLM and you can learn a lot more about that in Renegade University. When you think about it, it’s a great way to build relationships and network so nothing new there but it’s amazing how many ‘recruiters’ don’t do it.

b) Not call them at all… wait for them to be so ATTRACTED by your brilliance that they call you.

Yes this does happen and as you build your list and become more credible in online marketing and the MLM world, it will happen more and more BUT and this is a big BUT… if you sit waiting for the phone to ring when you’re just getting started in your business you are choosing the painful and slow route to recruiting.

Yes it requires some courage to pick up the phone (work with your sponsor on this or get the training you need elsewhere if that’s your situation.) The pay off is huge.

How are you going to ever learn how to recruit new business partners and product users if you are too scared to phone them?

Every time you call you will be practicing and getting a little bit better so that’s another great reason to start calling every lead you generate.

Unless you’re an internet direct sales marketer with a heavy hitting sales model or affiliate marketing business you need to speak to your prospects ASAP. and begin building the relationship with them.

The beautiful thing about building your MLM with online marketing is that it removes a lot of the time wasting of having to phone people who are not even interested. (although I still recommend you talk with your warm market when you start, but that’s another blog..)

However this is Internet Network Marketing or MLM using online tools. That’s all it is. It doesn’t mean that your auto-responder builds your team for you.

It is simply a tool – albeit the best tool I have ever discovered which means that all night long while I get my beauty sleep leads are plopping into my inbox.

Still you need to speak with your leads. Once you have so many coming in you can think about using a VA or Virtual Assistant to assist you for those initial calls, or only call back certain ones that email you or watch your video (if you have online tracking) etc. etc.

It’s up to YOU how you qualify your prospects BUT….(Another BUT!)

Until that day when you are flooded with leads please call them all. Start to develop the phone skills you need to be a top recruiter in your company.

Mike Dillard and Mike Klingler will both tell you that you still need to call your leads. No matter how fancy your capture page, there is no way around that so embrace it and make it fun.

Top Tip: Allocate batches of time where you just do calling. No distractions and no multi-tasking. (Apparently it lowers your IQ any way!)

If you have lots of leads set aside a couple of hours twice a week or whatever it is to call all your leads and say hi. If you’re just starting then set up a couple of times each day that you can try to reach them.

Find out what they’re looking for and assist them to come through your MLM online funnel with confidence.

A human voice makes all the difference in the world and will set you apart from the majority of network marketers who are new online and who think their auto-responder and capture page is going to build them a big team. (Yes really!)

Here’s an amazing free video for you today if you’re ready to start actually recruiting people rather than just creating fancy blogs and websites: Black Belt Recruiting Video.

The content in this video is pure gold and will show you that even Mike Dillard with all of his new school online marketing still practices and preaches ‘old school’ follow up which of course is just MLM 101, neither old school or new school!

For those of you already receiving Magnetic Sponsoring newsletters from Mike Dillard then you’ll know that he is arranging training courses for offline marketing now.

He has realized that many baby boomers and none geek types will want to do MLM in this new economy, but may not want to bury themselves learning all the skills needed to generate MLM leads online.

This is a happy day… Old School MLM meets New School in an amicable marriage of key networking skills.

Old School or New School – Just make sure you are ‘In School’ and put aside 1 hour to watch this incredible free training video interview series with Mike Dillard and Mark Wieser who personally sponsors over 250 people each year, and was one of Mike Dillard’s first mentors.

Part 1 – New School & Old School MLM Exposed…

It seems pretty clear that everything has changed in MLM with the new economy.

Online MLM or Attraction Marketing has swept through the industry over the last couple of years. Today we’ll take a look at how things have changed due to the recession or ‘new economy.’

There is a continuous (and fairly irritating) debate about what we should do in MLM to build our business these days. It’s known as the ‘old school, new school’ debate.

Many Network Marketing professionals say we should stick to tried and tested methods such as making a list of candidates and calling them about our new business.

Some of the new school online Network Marketers wrinkle their noses up in disdain and almost spit at you if you as much as dare suggest that strategy.

So what’s the best way to build your MLM business in this new economy?

I think we have come a long way and it is now possible to generate free leads every day for your business with purely online methods – If you have an effective MLM ATTRACTION MARKETING FUNNEL in place!

If not then all you are doing online when you zoom around Facebook bumping into people, is the same as you do offline! That’s ok if it works for you.

I prefer to know that I have a system in place that my team can plug into and use to generate leads online, and that prospects can check out our MLM even if we’re not glued to our computers all day long networking.

Make sense?

If you happen to be out in the real world having a coffee with someone you know and like why would you not mention that you have a great home business?

The only reason I can think of is if you don’t think it’s all that great! (If that’s the case then find a new one that you can be proud of)

People are desperate for a financial solution so in this new economy it is not the time to be an undercover MLM agent!

A common desire of people joining Network Marketing is to help others succeed. Keep that in mind and remember that your MLM opportunity could indeed change someone’s life.

Anyhow the point being online and offline work equally well if you want them to, but its all about the way you operate. Are you a Network Marketing professional both on and offline?
I am as bored as you probably are of hearing all the hype about how to generate 1 zillion leads a day ‘effortlessly’ blah blah blah.

On the other hand I’m also bored of hearing that we can’t duplicate online with social media and online methods. You just watch me, I think!

It is madness. Social Media is here to stay and it is our online neighbourhood, so we had better learn to play nicely and instead of lobbing vampires at each other why not build our financial security instead?

In this new economy I feel it is our obligation to notify people we care about of what we are doing. You don’t have to ‘pitch’ them and they don’t have to join for goodness sake! Just let them know in a professional way.

I’ve never bought into all that hype about ‘losing friends and family,’ etc. If you don’t have good training on invitation and prospecting skills then get some!

If you don’t have good friends then ummmm… look for some who will support you in your quest for an abundant life.

There is so much great MLM training available. Visit Randy Gage or Eric Worre and learn how to invite people to review your MLM without begging or crying.

These MLM professionals are giving mega generic MLM training freely and more importantly both of them are huge producers in an MLM business right now!

There really is no need for all that drama.. honestly.

3rd party tools (CDs, DVDs, Websites, 3 Way Calls, Live Business Presentations) can all deliver the message for you.

You don’t have to be the message – just the messenger.

I highly recommend setting up your own online MLM funnel but please don’t buy into all this hype about not talking to anyone you know.

As with everything there is a correct way to do things so make sure you’re getting the training you need to be an attractive marketer both on and offline in this new economy.

If you need a solution for your MLM online funnel go here to set yours up easily, without having to study internet marketing until your hair turns grey: Attraction Marketing MLM System

So are you old school, new school or just ‘in school?’ Leave a comment on the blog to let us know what you think!

The next part of this Attraction Marketing training series will be about how to drive your offline prospects online to your Attraction Marketing website (I don’t mean by doing flyers either so don’t worry about that!)

Have a great day and if you like this blog please share the love on the buttons below.

p.s Next part coming soon!

It’s an interesting question and one that puzzles and/or irritates many. I could probably write a book about it but the sun is shining and I’m going off on my holidays to Spain in a few days, so today I will share just a few of my thoughts with you on the fascinating topic of MLM leaders.

If you’ve read my e-book 7 Pieces of the Attraction Marketing Puzzle, you’ll know that I’m not ‘new school’ or ‘old school.’ I’m not against any of it, rather I am for a lot of it!

I prefer to focus on the good stuff and leave behind the stuff that doesn’t work for me. I’ve long since quit worrying who approves of what I do or what my upline, sideline or any other line think of it!

I’m having great results building a ‘You Inc’ business and the time is right in my opinion to harness the power of the internet to attract prospects to you.

Some like to do this by using social media to expand their warm market, and then when the time is right they introduce their MLM business.

Others like me focus on giving value through the use of social media and attracting or magnetically pulling prospects into their online marketing funnel.

Others try to automate the entire process which I think works for internet marketing but is a difficult road to take for internet network marketing.

Whatever way we attract prospects to look at our business the bottom line is still that we need to build relationships and get to know people. I just find it a lot more productive to do that by using some automated tools to sort out the real prospects before I invest much time into them.

So back to the question of the day about global MLM leaders and why they so often don’t promote attraction marketing, and are even quite negative about it.

Here are some of my thoughts as to why this is and it may help you to get clear on your position and the road you want to take to expand your business.

There is so much confusion brought about by many traditional leaders being anti online attraction marketing and many ‘new school’ leaders being anti everything else!

Here’s what you may want to consider before you shoot someone down for their position in the old school, new school debate.

1) MLM leaders with thousands of people in their organisations, spanning many time zones, countries and languages cannot lightly change their daily method of operation without affecting all of those people in their downline.

2) Online attraction marketing for MLM is very specialized. Many people will not have the patience or the time to apply themselves to learn how to do it effectively. I believe any one can learn how to do it because we have amazing training available these days, but the reality is that not everyone wants to sit for hours at their computer learning a whole new marketing method.

3) MLM leaders are hesitant of promoting something that they think can cost their downline a lot of time and money if they get it wrong. They often do not understand that there are a ton of ways to generate leads online that cost nothing or if you use a funded proposal such as Magnetic Sponsoring, you can actually get into profit very quickly.

4) Online MLM attraction marketing can be very distracting for those who do not work with a strong team that is focussed on their MLM business. They get online to build their MLM but if they don’t have a system they can end up jumping from one thing to the other, promoting this and that and completely losing their focus on their MLM. Why would a global MLM leader think this is a good idea?

5) Internet and training resources. The online attraction marketing model works fabulously with good training and systems for those in English speaking markets with high speed internet access.

My question to you then is ‘what about the rest?’

If you’re building MLM online and focussed on USA, UK, Canada and Australia then happy days. What if like me and many others you have team members in other countries?

I have downline in Nigeria. The guys in Nigeria have the most amazing entrepreneurial spirit. I still am yet to speak to a prospect who hasn’t read ‘Rich Dad, Poor Dad,’ by Robert Kiyosaki. It’s incredible!

These guys are building business the social, offline way. They love the idea of internet network marketing but the technology over there just does not permit them to attend webinars and access the training sites that one needs to access to understand how to build the business with attraction marketing.

Taking into consideration all of these things I fully understand why leaders in my upline such as Randy Gage and Eric Worre tread carefully with what they promote.

They and many other MLM leaders have an obligation to provide the best training and leadership to build their group in their MLM. This is quite a challenge when you have fast expanding downline in 50 countries!

It reminds me of the famous ‘butterfly effect.’ The slightest flutter of the wings can have huge implications further down the line.

Most global MLM leaders have our best interests at heart and understand that to build a huge group it is best to stick to the core principles and to keep it simple. I don’t buy into all that negative stuff about your upline not telling you this and that! They have nothing to gain by sabotaging you and most of them are doing their best.

Leaders find leaders and many of those leaders will shoot off and create their own systems that suit their style, skill-set and cultural setting.

Randy Gage has a saying about MLM duplication that goes something like this and I paraphrase, ‘a large group of people taking a few simple actions over a sustained period of time.’

Here’s your challenge! If you want to build a global MLM business that throws off passive income for the rest of your lifetime and beyond how are you going to create that type of consistency using the internet?

That’s why I created my own simple marketing system with a step by step process to build a Network Marketing business with attraction marketing, as opposed to just generating a lot of leads online.

I’m incredibly passionate about the opportunity that online attraction marketing presents us with, and if you’re ready to step up and build your business in this exciting way you can read more from me and get access to the resources I use here: Attraction Marketing Free e-book

Just bear in mind if you’re committed to building an MLM business we still need to respect other ways of building the business that work for thousands of people all over the world, and a big tip I’d like to give you is that it is essential to have an effective offline system in place also, if you want to build globally and tap into other markets.

Have a great day and I’ll try and check in from Sunny Spain!

p.s I’ll be officially launching the 7 Pieces Attraction Marketing System for generic use (any MLM) due to popular demand, upon my return. You can check out the details here: 7 Pieces Attraction Marketing System

Many people have already got started with it so if you’re keen to set yours up before I go away on Monday the website is already working. If you have questions you can email me: Rachel at ateamwealth.com or

Skype: Rachelhenke
Tel: 07766 643984 UK
USA 954 769 0049