The 4 Magic Keys to Building Your MLM business With Affiliate Marketing - Key 3

Catch up on Key 1 here

Building a Relationship

This sounds so obvious but how many networkers actually do it? There is a reason that we are trained to contact our warm market or circle of influence BEFORE we venture out into the big wide world to find new people.

The reason is that we ALREADY have a relationship with our warm market so we don’t need to spend valuable time when launching our business BUILDING relationships. Makes sense right?

So when you generate MLM leads or attract prospects or just meet an interesting person in your daily life what should you?

It may be easier to cover first what you should NOT DO!

No pitching them the minute you meet them
No foaming at the mouth when they mention they are looking for something!
No rambling on and on about your life changing wonder product….

Ok I think you get the picture right?

What TO DO:

Listen to what they have to say and ask them questions AND LISTEN AGAIN to the answers

Listen some more…

Establish some common ground or build some bridges between you i.e.: you both used to live in London or New Jersey OR

You both have a new baby OR

You both just got divorced OR and the list goes on

Seek and you shall find some kind of commonality.

As we’re focussing on building MLM using affiliate marketing here let’s be specific to that. The best way to build a relationship with your affiliates is to give lots of good value with the information you provide.

That way they come to see you as someone they can trust. If they are in the right place to look for a new opportunity they will probably check out your business.

Make it easy for them to do! Don’t HIDE it like your MLM is some dirty little secret behind your affiliate marketing.

In your follow up messages integrate a little bit of information about your MLM business and working with you like I have done with my affiliate marketing system.

By the same token don’t hit them over the head with it if you want to maintain and build a large list of affiliates.

It can be as quick as that or as slow as you building a relationship for 6 months and never getting up the nerve to talk about your business. Then they come back and tell you they joined a new company. Ouch!

Top Tip: If you struggle with relationship building and talking to strangers read ‘How to make friends and influence people,’ by Dale Carnegie. I can’t say enough good things about this classic book. It’s a book to keep on your bookshelf and to keep reading again and again.